Last week I had the pleasure of attending the Leading Real Estate Companies of the World Annual Conference at the Kierland Resort in Scottsdale, Arizona. Tough job I know, but someone has to do it. This year our theme was, "The Power of The Bold" which was the event of the year! We had a wonderful opportunity to hear from some of the best strategic thinkers in our industry ~ Ken Lowe, Scripps Network, Steve Harney, Steve Harney Inc., Michael Stave, The Staver Group, Matthew Ferrara, Matthew Ferrara & Company. They shared ideas and insights on navigating through the current challenging economic times so that our business continue to thrive.
Every year about this time I look forward to seeing my friends from around the world ~ and I do mean around the world! We have nearly 700 members in the United States and 37 foreign countries. That’s the strength of our network! We are all independently owned real estate firms who come together to share and learn from one another. We had international members from China, Bahamas, Italy, Australia, Spain, Canada, Mexico, and Switzerland. One of the most fun things I like to do is search luxury properties at www.relohomesearch.com in other countries. I'm able to see what properties are for sale and what the real estate practices are in that particular country. One of the benefits of Leading Real Estate Companies of the World website is anyone can search single family homes, condos, or luxury properties at www.luxuryportfolio.com The website also provides what currency the country uses and the information is in 9 different languages.
One of the Workshops I attended was the Luxury Portfolio™, Fine Property Collection Spring Workshop. It was attended by over one hundred luxury property specialists from around the world. My favorite thing was the luxury property tour of two properties currently listed for sale by our member in Scottsdale, Arizona Best Real Estate. One was a furnished luxury condo overlooking the desert mountain view with easy access to shopping, golf and restaurants. The complex even had its own private wine storage for residents. Then we traveled a short bus ride to Desert Mountain Club to a home designed by Lee Hutchinson and built with incredible attention to detail. The home was cut into the side of the mountain with an infinity pool, indoor and outdoor living. We shared an awesome lunch and headed back to town, needless to say I wanted to escape and hang out the rest of the day.
I also attended a session on Social Networking or Web 2.0, which included texting, blogging, podcasts, LinkedIn, Facebook and Twitter. We even had our own “Twitter” group at the conference following each session and keeping everyone informed and on track. I learned what a “hash tag” is and how to update and receive “tweets” on my blackberry. Am I high tech or what? Social networking is an exciting way to stay in touch with friends, family, clients and business associates around the world. I personally think social networking provides a high tech way for high personal touch while building relationships with all the people I want to stay in contact with.
One of the sessions being offered was, “Improving Your Communication and Productivity” which I served as a panelist on with Judy Gray from Cam Taylor Company in Ohio and MaryLou Lee with Watson Realty Corp. in Florida. We shared tips to get and stay organized, along with strategies in Outlook to manage emails and information and time management strategies. We are all doing more with less and one of the top tips was about how to create folders and rules in Outlook to manage emails.
My favorite session was on Short Sales and REO business! The session was lead by Debbie Robinson with RealtySouth in Birmingham, Alabama and Blaise Coco with Coco, Early & Associates in Mass. With the increased number of foreclosures and “at risk” mortgages in many markets, we have challenges and opportunities for brokers to help serve clients. Debbie and Blaise shared strategies on how to provide valuable service to clients in short sale situations. Bob Parks Realty has Realtors to help clients learn more about short sales and how to deal with this situation.
Networking Night was awesome! It allowed everyone to visit the booths from other real estate companies and our vendor partners who serve our LeadingRE network. One of my favorite booths is Red Letter Promotions, Joe Spano! He does an awesome job with promotional and marketing items and is so much fun to work with. His branded products encompass everything from marketing kits to holiday cards which provides a solutions to our members.
I must say we had a break on Saturday afternoon when we just “had to share lunch out by the pool”. The sun was wonderful, food was delicious and the friends were the best part! Until next year ~ hugs to everyone! Think Nashville, think Bob Parks Realty. Ya’ll come visit!
Posted By:
Tammy Carroll